Blog · Pricing
WhatsApp Business API providers in India compared (2026)
Every provider puts the same official WhatsApp Business API behind a different price. The plan fees and message rates below come from each provider's own pricing page, so you can see what a year actually costs.
First: what’s the same everywhere
All of these use Meta’s official WhatsApp Business API. Meta charges the same per-message rate whoever you use: in India about ₹0.86 per marketing message and ₹0.115 per utility message, and replies inside the 24-hour window are free. The differences are in what the provider adds: a monthly plan, a markup on each message, add-ons, or a mix. See WhatsApp API pricing in India for Meta’s rates in detail.
Plan fees side by side
| Provider | Entry plan | Next plan | Billing |
|---|---|---|---|
| WATI | Growth ₹2,699/month | Pro ₹5,799/month | Quarterly |
| AiSensy | Basic ₹1,500/month | Pro ₹3,200/month | Monthly |
| Interakt | Growth ₹2,799/month | Advanced ₹3,799/month | Monthly |
| Gallabox | Basic ₹2,999/month (₹2,399 yearly) | Essential ₹6,999/month (₹5,599 yearly) | Quarterly or yearly |
| DoubleTick | Starter ₹3,000/month | Pro + AI ₹7,700/month | Yearly, paid upfront |
| GetSetSales | No plan: ₹0.15 per message, first 100 free | Prepaid wallet | |
Before tax. WATI, AiSensy and Interakt checked on 10 November 2026; Gallabox and DoubleTick on 13 November 2026, from each provider’s pricing page. Plans change; check their pages before deciding.
Per-message rates (marketing, India)
| Provider | What you pay per marketing message |
|---|---|
| WATI (Growth) | About ₹1.04, Meta’s charge included |
| AiSensy | ₹1.09, Meta’s charge included |
| Interakt | ₹0.95–0.97, Meta’s charge included |
| Gallabox | Meta’s charge plus Gallabox’s markup (rate not listed on the pricing page) |
| DoubleTick | Per-country rate list on their site |
| GetSetSales | ₹0.15 + Meta’s ₹0.86, which Meta bills you directly |
What’s included, roughly
- Chatbots: an add-on on AiSensy (₹2,500/month); branching bots on Interakt’s Advanced plan; 5 active flows on Gallabox Basic; AI agents on DoubleTick Pro. Included for everyone on GetSetSales, ₹0.15 per automation run.
- Team members: 3 on WATI Growth and Gallabox Basic, 5 on DoubleTick Starter; GetSetSales includes 3 with more as an add-on.
- Other channels: WATI, Interakt and Gallabox also handle Instagram (and Gallabox a web chat widget) on some plans. GetSetSales is WhatsApp only.
- Support: DoubleTick offers 24×7 chat support; WATI on its Pro plan.
Which one fits you
- You send a lot every day and want one fixed bill: a monthly plan can work out fine once volume is high and steady.
- You need Instagram in the same inbox: look at WATI, Interakt or Gallabox.
- You’re a small or seasonal business (a clinic, coaching institute, salon, shop) that sends in bursts: a monthly plan means paying in quiet months too. Pay-as-you-go is cheaper.
- You want to try before committing: trials run 7 days on WATI, Gallabox and DoubleTick Pro; GetSetSales gives the first 100 messages free with no time limit.
Side-by-side pages
For the full comparison with each provider, including where they may suit you better: WATI, AiSensy, Interakt, Gallabox, DoubleTick. To work out your own month, use the calculator.
Related: WhatsApp Business app vs API and WhatsApp messaging limits explained, which apply whichever provider you choose.
Common questions
Is one provider’s WhatsApp API better than another’s?
The API itself is the same: all of them are on Meta’s official platform. Delivery, limits and template approval are Meta’s. The differences are price, the tools on top and support.
Can I move my number between providers?
Yes. You disconnect the number from one provider and connect it to the next through Meta’s sign-up window. Templates are recreated and re-approved, usually within minutes.
Which is cheapest?
It depends on how much you send. With no plan fee, GetSetSales is cheapest for most small businesses; at very high, steady volume, compare your own month on the calculator.